The Whiskystats Price Update for March 2019

12. April 2019 | 1.7K Views

Game of Thrones is dominating the secondary whisky market. The television series themed releases are flooding the auction platforms with never before seen number of trades. Meanwhile prices for japanese single malts soar up, again. 
A whopping eighteen-thousand price observations found their way into our database last month! This prices affected almost 8.800 different whiskies. Note that due to the slowly changing auction rythm of, we assigned both their 2019-03 and 2019-04 auctions to March 2019. Nevertheless, it was an outstandingly busy month on the auction platforms we track.
WWI March 2019
Our major market indicator, the Whiskystats Whisky Index (WWI), was not very impressed by the number of bottles traded. In March 2019, the historically 500 most traded whiskies lost 0.4% in value. After the turbulent movements we witnessed over the last twelve months, one might wonder how long it takes for the WWI to break out again and whether the direction would be north or south.

Japan Again

There is nothing quite like the price history of Japanese single malts. The Japanese Whisky Boom of 2014 and 2015 saw our Japan index increase by 300% within one-and-a-half years. What followed was three years of sideward movements were prices stabilized and our index settled in at around 400 index points. Then the year of 2018 came along and prices climbed significantly again as our index gained around 140% until late summer of last year. During the winter months the market calmed down, at least so it seemed. In March 2019 the 100 most traded Japanese single malts gained 5% in value.
Japan Index March 2019
So lets find out which of the japanese whiskies in our database caused this index movements. The Hanyu Joker (Coloured) now reached an average price of 3.000 Euros this month. Interestingly, it was traded for 3.460 Euros at but only for 2.560 Euros at The Karuizawa 31yo Golden Geisha reached 10.000 Euros again while the Karuizawa 33yo (1981) Single Cask 136 is slowly approaching the 4.000 Euro threshold.
But it is not only these legacy releases which are highly sought-after. Take the Chichibu IPA Barrel Finish which almost reached 500 Euros. Or the Chichibu Port Pipe Cask 1825 which is now selling for more than 1.000 Euros. Even the just released Chichibu Single Cask 1179 sold for more than 1.000 Euros at Together with the more “humble” prices at this results in an average price of a 800 Euros for a release that was offered in selected whisky shops for comparable little money only weeks ago.

Outstanding Trades

Unless Whiskystats is the only website you visit, chances are high that you heard of Game of Thrones recently. The most popular television series of this decade comes into its final season and Diageo decided to ride the hype-train too. The various releases, each dedicated to a major faction within the lore of the series, are all over the place and arrived on the auction platforms in no time. According to our monthly summary, the Lochnagar (House Baratheon) release is the most traded whisky of the month. A staggering 239 bottles were sold on auctions. With 193 trades the Clynelish (House Tyrell) takes the second place followed by the Oban (Night´s Watch) edition (170 trades). Also among the top ten most traded bottles of the month is the Lagavulin (House Lannister) release. In total we observed 786 trades for all of these Game of Thrones releases which equals more than 4% of the whole market!
Game of Thrones Editions
Some of these releases achieved very remarkable results too. Prices for the Clynelish (House Tyrell) averaged to 137 Euros but went as high as 220 Euros. Same is true for the Lochnagar (House Baratheon) release. Based on the number of trades and the prices paid, it seems like the Clynelish, Lochnagar and Oban expressions are the market favourits of the collection.
As every month, keep an eye on the change in value of your personal collections too!

Found in Shops:
Oban Little Bay Highland Single Malt Scotch Whisky
70cl / 43% / Distillery Bottling - Oban Little Bay is married in the smallest casks available at the distillery, 200-litre ex-bourbon barrels. This has resulted in a rich whisky with notes of stone fruit, spice and honey.
54 GBP Shop Price at The Whisky Exchange
75 GBP Estimated Market Value
Oban Bay Reserve / Game of Thrones Night's Watch Highland Whisky
70cl / 43% / Distillery Bottling - The brothers of the Night’s Watch take an oath and pledge their lives to protect the Seven Kingdoms and guard them from the terrors that lie beyond the ancient barrier of ice, The Wall, from their base at Castle Black. There lies a frozen wasteland which, legend has it, is inhabited by giants, wildlings and the Night King and his army of White Walkers who bring with them the long night. Just like Castle Black, Oban Distillery sits at the foot of a steep cliff that overlooks the bay, the frontier
Slightly Underpriced
68 GBP Shop Price at The Whisky Exchange
75 GBP Estimated Market Value
Clynelish 1995 / 22 Year Old / Sherry Cask / Signatory for TWE Highland Whisky
70cl / 55.1% / Signatory - This 22-year-old Clynelish was bottled exclusively for The Whisky Exchange by Signatory Vintage. Fully matured in a refill sherry butt, this Highland single malt has a rich and fruity character, with notes of vanilla and toasted oak.
Fair Priced
260 GBP Shop Price at The Whisky Exchange
270 GBP Estimated Market Value